CASE STUDY:

When Jaguar-Land Rover Approved decided to produce a dealership coffee table book, their design agency pslondon suggested distancing themselves from the new cars sector and its highly polished, AI generated imagery by using a specific liminal style. Eventually I was invited to shoot the cars in the street but with a twist: each shot should incorporate a Jaguar or Land Rover that we just stumbled upon.

From some of the world’s greatest cities, here are just a few of the cars we found. Not one was staged or changed.

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